The Top 10 Most Instagrammable Places in London

Best places to Instagram in London

London is filled with perfect Instagram opportunities. Just take a look at my Instagram page and you’ll see I’m forever taking photos of the city. From pretty mews houses to grand architecture and world-class street art, there are so many beautiful things to capture. Our second episode of Victoria’s Insider Guide to London is all about the best places to Instagram in London. From where to find those popular colourful houses to discovering unique angles on the big landmarks, the video and this blog post is filled with tips about the most Instagrammable places in London. And for some ideas on where to stay in London, don’t miss my guide to London’s most hipster hotels.

Do a London Instagram tour

I’ve also included links within some of the sections to various guided tours you can do that will take you to lots of different London Instagram spots. They include plenty of photo opportunities and will also come with lots of extra insider knowledge. You can search Get Your Guide’s full range of tours here.  Some even come with the option of doing a professional photoshoot if you’re fed up of taking selfies or want something a bit more special. Here are a few that would be good for an introduction to London, and I’ve included some more specific ones in the sections below.

The most Instagrammable places in London

Video guide to the best places to Instagram in London


1. Big Ben

Tower Bridge is said to be the most Instagrammed sight in London, but I prefer Big Ben. Every time I see the Houses of Parliament, I’m re-awed by their intricacy, and Big Ben is the star of the show, or more precisely the Elizabeth Tower (Big Ben is the nickname of the bell inside). There are tons of great angles to capture the tower from, but one of my favourites is the view from the opposite side of the river, just beneath the arches of Westminster Bridge. It frames the tower perfectly. This is by far one of the most instagrammable spots in the city.

Best places to Instagram in London - Big Ben

Best places to Instagram in London - Big Ben

2. Bubbles over St.Paul’s Cathedral

Another London Instagram favourite is St.Paul’s Cathedral. As with Big Ben, there are lots of angles to choose from, including the classic view from Millennium Bridge. But one of the most fun photos can be found by stepping down from the bridge and walking along the South Bank a little to just outside the Tate Modern. You can often find a man there who creates huge reams of bubbles that float perfectly in front of your shot. If it’s quiet, he may even let you have a go.

Best places to Instagram in London - Bubbles near St. Pauls

Best places to Instagram in London - Bubbles near St. Pauls

London's best Instagram spots - St Paul's

3. Street Art in Shoreditch

There’s street art all over London, but for a guaranteed selection of high-end art, head to Shoreditch, which is filled with both permanent installations and informal creations. Some particularly good spots include the Shoreditch Art Wall along Great Eastern Street, Village Underground, Chance Street, and New Inn Yard. You could do a street art tour like this one or one of the ones below for a shortcut to seeing all the latest artworks.

Best Instagram places in London - Shoreditch street art

Best Instagram places in London - Shoreditch street art

Best Instagram places in London - Shoreditch street art

Best Instagram places in London - Shoreditch street art

4. Pretty houses in West London

Take a look at the Pretty City London and Pretty Little London Instagram pages, and you’ll see just how many beautiful buildings there are in the city. Although you can see these colourful houses all over the city, the main bulk are to be found in West London, around Notting Hill and Chelsea. From rainbow-coloured terraces to cute, pastel-hued mews, there are photos around every corner. Some good places to start include St.Luke’s Mews, Lancaster Road and Kynance Mews.

St Lukes Mews Instagram London

London pretty houses Instagram locations

London mews Instagram locations

London mews Instagram locations

London mews Instagram places

5. The Churchill Arms

My photo of The Churchill Arms is one of my most popular posts on Instagram. During the summer months, this friendly pub becomes one enormous flower display, covered in hanging baskets and colourful planters. It’s perfect for Instagram and also a fun place to go for a drink, or some Thai food.

Churchill Arms Flower Pub London

6. Sketch

There are lots of beautiful restaurants to Instagram in London, but topping the list has to be Sketch. Each room has a different style, from the enchanting Glade with its Midsummer Nights Dream vibe, to the pink-tastic Gallery Restaurant that was designed by British artist, David Shrigley. And be sure not to miss the space-age toilets, which are in little white pods beneath a disco ceiling. Sketch is also a great place to go for afternoon tea. And on that note, afternoon teas are a great Instagram opportunity – see our list of the best afternoon teas in London. And below are some options you can book with Get Your Guide.

London Instagram Sketch
London Instagram SketchLondon Instagram Sketch

London Instagram Sketch

London Instagram Sketch

7. British Museum

The British Museum is another of London’s most Instagrammed sights, especially its Great Court area. The domed glass ceiling is a stunning piece of architecture, and I often step inside just to take a peek. One of the best shots of the museum can be found by walking up the stairs to the gallery area where you get an expansive view of the courtyard and roof.

Best London Instagram British Museum

8. London shop fronts

London’s shopfronts rival its houses for pretty Instagram shots. Some of my favourites are Liberty near Oxford Circus, Paper+Cup in Shoreditch, The Biscuiteers in Notting Hill, and the Monocle Cafe in Marylebone. But if you wander around any area of the city, you’re bound to find an interesting shopfront.

London Instagrammable shopfronts - Biscuiteers

London Instagrammable shopfronts - Monocle

London Instagrammable shopfronts - Paper and Cup

9. Parks

One of my favourite things about London is the amount of green space the city holds. From the huge royal parks to local church gardens, there are so many beautiful spaces. I particularly love Richmond Park and Hampstead Heath, but one of the most Instagrammed options in Hyde Park. Capture the tree-lined avenues, flower garden, ponds, and even the swans. It’s lovely all year round.


10. London’s food

Finally, what’s a list of Instagram shots without a food pic? There are tons of pretty plates in the city, but one of my favourites is Bourne and Hollingsworth Buildings in Clerkenwell. Not only is the food picture perfect, but the restaurant itself is gorgeous, decorated in pretty patterns and charming, mismatched furniture. It’s especially good for brunch.

Below are some London food tours you can do. They’ll all have instagrammable food, but the market one is particularly good for photos.

Best London Instagram places - Bourne and Hollingsworth

Best London Instagram places - Bourne and Hollingsworth

What other places would you add to the list?

Top 10 places to Instagram in London

Where to stay in London

I’ve written a guide to the best hipster hotels in London. My favourites are: AceThe Hoxton; Locke Livingthe Qbic hotelThe Zetter Townhouse and Artist Residence.

Save time and money on your next trip

See our travel resources page for all our best travel tips, including how to save money with the best cards, what insurance to choose, and all our favourite tools and tricks.

And don’t forget your travel insurance! We recommend World Nomads or True Traveller who both offer reliable, comprehensive cover, including medical, evacuation, baggage and a range of adventure sports and activities. You can buy both True Traveller and World Nomads insurance even when you’ve left home, which is unusual for travel insurance companies.

More London videos

These videos are part of our series for Expedia called Victoria’s Insider Guide to London. The other episodes in the six-part series are:

  1. How to find the village feel in London
  2. The best places to Instagram in London
  3. 24 Hours in London as a Londoner
  4. The best afternoon teas in London
  5. London’s best views
  6. Around the world in 7 London meals

And remember to follow me on Instagram here.

12 thoughts on “The Top 10 Most Instagrammable Places in London”

  1. Absolutely love this post and your blog! Such great pics and I cant wait to try out some of these places myself. Can’t wait to check out your Instagram profile!

  2. Love this! We all dream about getting that perfect Instagram shot deep down. I’ll definitely be showing this post to my friends who are international students because they absolutely love all things quintessential London! And I might check a couple out myself…

  3. I can see why the Churchill Arms is one of the most popular spots, it’s gorgeous! Thanks for sharing these locations, Victoria! I’m with Explorest and we built an app that helps people discover 125 beautiful photo locations in UK, and I think you’d enjoy it! We include the exact GPS coordinates & tips by the state’s best photographers. We also have locations in New York, California, Michigan, across Asia and will be debuting in Germany soon. If you have a moment, check it out!


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